Tell your clients about your new online booking system 📣

Your clients won't automatically know you've changed the way they book. The good news? We've created everything you need to make the transition simple, professional and exciting.

Explore Marketing Pack

Why tell your clients?

Clients can book 24/7

Clients can view availability and book at any hour — no need to wait for a reply.

Fewer booking messages

Less time spent in your DMs means more time focused on the clients in front of you.

Automatic appointment reminders

Clients receive reminders automatically, reducing no-shows without any effort from you.

A faster, easier booking experience

A smooth, professional booking page builds trust and makes clients feel confident.

Many clients continue messaging simply because it's what they're used to. A quick, friendly announcement across the right channels helps them adopt online booking naturally — and benefits both of you. Less admin for you. More convenience for them.

Explain why you've changed, not what you've changed

Don't tell clients you've changed software — tell them why you've made booking easier.Clients don't care which platform you use. They care about what it means for them.

  • Book online anytime — day or night
  • View live availability instantly
  • Receive automatic appointment reminders
  • Get faster confirmations
  • A smoother, easier booking experience
Top Tip

Focus on the benefits for your clients, not the software you're using. “You can now book me online any time” lands far better than “I've moved to a new booking system.”

Ready-to-copy announcements

Copy these templates, replace [Business Name] and [Booking Link] with your details and post.

Instagram Caption
✨ Exciting news ✨

You can now book with [Business Name] online — 24 hours a day, 7 days a week.

No more waiting for a reply. Just tap the link, pick your time and you're instantly booked. Your confirmation and reminder are sent automatically.

🔗 Link in bio: [Booking Link]

Can't wait to see you! 💜

#OnlineBooking #[BusinessName] #BookOnline
Facebook Post
Great news, lovely clients! 🎉

We've made booking even easier. You can now book your next appointment with [Business Name] online — any time that suits you, day or night.

✅ See live availability
✅ Book in seconds
✅ Automatic confirmation and reminder

👇 Book here:
[Booking Link]

Any questions? Drop us a message. We look forward to seeing you! 💜
WhatsApp Message
Hi [Name]! 👋

Just a quick message to let you know that you can now book your appointments with [Business Name] online — any time that suits you.

You'll get an automatic confirmation and a reminder before your appointment too.

Just tap here to book: [Booking Link]

Hope to see you soon! 😊
Email Template
Subject: You can now book [Business Name] online

Hi [Name],

I hope you're well! I wanted to share an exciting update.

You can now book your appointments with [Business Name] online — 24 hours a day, 7 days a week.

Here's your booking link: [Booking Link]

With online booking you can:
• See my live availability
• Book your appointment in seconds
• Receive automatic appointment reminders
• Get a confirmation straight to your inbox

No more waiting for a reply!

If you have any questions, just message me. I look forward to seeing you soon.

[Your Name]
[Business Name]

Update everywhere clients find you

Your booking link should appear anywhere a potential client might look for you. Every touchpoint is an opportunity to convert interest into a booking.

Instagram Bio

Add your booking link and write "Book online 👇" above the link.

Facebook Page

Update your Facebook "Book Now" button or add your link to your About section.

TikTok Bio

Add your booking link so viewers can book directly from your TikTok profile.

Google Business Profile

Add your booking link as your "Appointment URL" in your Google Business settings.

WhatsApp Business

Update your WhatsApp Business profile with your booking link and a short welcome message.

Email Signature

Add "Book online: [Your Link]" to your email signature so every email promotes it.

Website

If you have a website, add a prominent booking button or banner linking to your booking page.

The more places your booking link appears, the more online bookings you'll receive. Even adding it to just two or three of these touchpoints makes a real difference.

Tell clients in person

Your in-person interactions are your most powerful channel. A quick mention at the end of an appointment is often all it takes to convert a message-booker into an online-booker.

Every appointment is an opportunity.

When a client finishes their appointment, simply let them know they can book online next time — at any hour, without having to wait for a reply. Keep it natural, keep it brief.

Next time you can book online whenever you'd like — there's no need to message me. Just scan this QR code or use the link in my Instagram bio. It takes about 30 seconds.

Use your QR code everywhere

A QR code removes every barrier between a client and your booking page. Place yours anywhere clients are already looking, waiting or standing still.

Window Sticker

Clients see it before they even walk in.

Reception Desk

Perfect for clients waiting or checking out.

Mirror

Clients look at it constantly — make it count.

Business Cards

A QR code on a card makes booking instant.

Price List

Clients browse your prices — nudge them to book.

Gift Vouchers

Recipients scan to book their appointment.

Loyalty Cards

Reward cards with a QR code encourage repeat bookings.

Download your personalised QR code and printable materials from the Glamly Marketing Pack.

Keep reminding clients

Don't post once and hope everyone sees it. Most people need multiple reminders before changing their habits. Spread your messaging across the first month.

Week 1

Announcement Post

Share your first Instagram or Facebook post announcing your new online booking page.

Week 2

Instagram Story

Use an Instagram Story with a link sticker directly to your booking page.

Week 3

Facebook Reminder

Post a friendly reminder on Facebook for clients who may have missed your first announcement.

Week 4

Mention it in person

Tell every client who books by message this month to try booking online next time.

Your 7-Day Launch Plan

Follow this simple plan in your first week and you'll have everything in place to start receiving online bookings.

Everything you need to promote your booking page.

Download QR codes, printable window stickers, booking cards and more — all branded and ready to use.

Frequently asked questions

How many times should I post?

Post at least four times in your first month. Most people need multiple reminders before changing their habits. Space posts out across platforms and formats — Instagram, Facebook, stories and in-person mentions will reach far more clients than a single post.

Should I message existing clients?

Yes, especially your regulars. A personal WhatsApp message from you gets noticed. Use the ready-to-send template on this page — just fill in your name and booking link and it's ready to send.

Can I customise these templates?

Absolutely. The templates are a starting point. Add your personality, change the wording and make them sound like you. The most important things to keep are your business name and your booking link.

Should I still accept bookings by message?

That's up to you. Many professionals keep accepting message bookings while clients transition. As more clients start booking online, the volume of messages naturally decreases. Gently redirecting clients helps speed that up.

Where should I put my QR code?

Anywhere your clients will see it. The most effective spots are your salon window, reception desk, mirrors and business cards. If clients can scan it on the spot they're far more likely to use it.

You're ready to tell the world.

The more clients who use your online booking page, the less time you spend replying to messages and the more time you spend doing what you love.